Can an author create an EPUB using normal tools? Part 2: Scrivener

This is part two of a series on using author-friendly word-processing tools with native EPUB export. Part 1 was about Apple Pages.
Part two: Scrivener
I first became aware of Scrivener’s support for EPUB export in November of 2010, when they released a special edition for NaNoWriMo (and the less said about my novel-writing experiment, the better). [...]